by Emily Bolen, MA What is TweetChat? Millennials have dominated the new age of Social Media. Growing up with access to computers and the World Wide Web means that the new generation of business professionals are connecting in ways that … Continue reading
by Karen Bruhn The two things in life that are givens are death and change. My business, marketing, is undergoing the biggest change in history, at least that I’ve ever experienced. It used to be a simple process, produce a … Continue reading
by John Jerome The formula for success is easy- Take a great product, know your market and play it well. Here is another example of how we drive our clients’ success and how you should think about marketing. Lensbaby CEO, … Continue reading
by Jeff Denenholz I recently had the pleasure to conduct a JBA PR workshop at Impact Hub Kirkland for a group of entrepreneurs involved with a startup. The discussions focused on a broad range of topics ranging from What is … Continue reading
Some companies make the mistake of hiring a non-pro to manage their social media presence. Don’t make this mistake! Just because someone can rattle off the latest online buzz words doesn’t mean they are equipped to manage a high level … Continue reading
by Karen Bruhn Recently I met with a company’s newly hired marketing director. She was telling me that the previous week she had managed to get a new product press release out with little to no notice. She seemed … Continue reading
by Lindsay Sydenham Last year came and went and 2013 is here to stay! Using social media effectively is more important than ever before. Popular social networks, such as Twitter and Facebook, are stronger than ever, newer networks, such as … Continue reading
