by Jeff Denenholz I recently had the pleasure to conduct a JBA PR workshop at Impact Hub Kirkland for a group of entrepreneurs involved with a startup. The discussions focused on a broad range of topics ranging from What is … Continue reading
by John Jerome I want to share a quick story. A good friend of mine who is the CEO of a cool company sent me this Ted Talk the other day. As does any good CEO, he is always working … Continue reading
Some companies make the mistake of hiring a non-pro to manage their social media presence. Don’t make this mistake! Just because someone can rattle off the latest online buzz words doesn’t mean they are equipped to manage a high level … Continue reading
JBA client Illumagear officially launched its flagship product, The Halo Light, at CONEXPO 2014, the construction industry’s top trade show. A few highlights resulting from proactive marketing and PR: Illumagear realized overwhelmingly positive feedback from attendees, resulting in hundreds of … Continue reading
by Lisa Brandli Gotta love it when a client shares that multiple sales leads – and leads that have immediately translated to product orders – are the direct result of PR. How? After distributing the press release announcing the new … Continue reading
