by John Jerome I was reading a blog the other day and came across some very interesting facts about Relationship Marketing. In case you’ve been living under a rock for the past ten years, relationship marketing employed using a drip marketing … Continue reading
by John Jerome The buying habits of Americans have changed dramatically over the past few years. Now they search before they buy. Search Engine Optimization (SEO), along with Search Engine Marketing (SEM), are two essentials in any corporate advertising strategy. … Continue reading
by Karen Bruhn The two things in life that are givens are death and change. My business, marketing, is undergoing the biggest change in history, at least that I’ve ever experienced. It used to be a simple process, produce a … Continue reading
It’s an old idea. Literally the word brand means “to burn”. In the old West and elsewhere it was a way to mark property or ownership. In some cases, a brand was a mark intended to convey quality, a recognized … Continue reading
