Yearly Archives: 2016

TweetChat: Social Media as a Platform for Conversation, Education, & Networking

by Emily Bolen, MA   What is TweetChat? Millennials have dominated the new age of Social Media. Growing up with access to computers and the World Wide Web means that the new generation of business professionals are connecting in ways that … Continue reading

Investing in Advertising: How to get the most bang for your buck

by John Jerome The buying habits of Americans have changed dramatically over the past few years. Now they search before they buy.  Search Engine Optimization (SEO), along with Search Engine Marketing (SEM), are two essentials in any corporate advertising strategy. … Continue reading

We’re not in Kansas anymore

by Karen Bruhn The two things in life that are givens are death and change. My business, marketing, is undergoing the biggest change in history, at least that I’ve ever experienced. It used to be a simple process, produce a … Continue reading